Gamania Group Marks Another Milestone in Its AI Strategy! Exclusive “UTUX System” Debuts — AI Game Companions Reveal Pan-Entertainment Commercialization Potential
AI Brings Game Characters to Life! Classic IP Pocket Store Evolves — Introducing AI Store Clerks with Long-Term Memory, Growth, and Decision-Making
[Gamania Group Press Release] The generative AI wave is reshaping content creation and interactive experiences, gradually transforming gaming and pan-entertainment alike. Building on its pan-entertainment foundation, Gamania Group continues to expand its cross-domain AI ecosystem and commercialization strategy, demonstrating strong momentum in bringing AI to market. Following its enterprise AI showcase at COMPUTEX, Gamania unveiled its exclusive flagship technology, the “UTUX System,” for the first time today, July 23, at the Comic Exhibition. The system gives AI game companions long-term memory, the ability to grow, and independent decision-making — enabling them to develop an independent mind and redefining the relationship between players and game characters.
To validate the commercial potential of generative AI in pan-entertainment, Gamania Group is exhibiting at this year's Comic Exhibition under the theme “Gamania AI: Time-Space Odyssey,” unveiling for the first time the 2027 future interactive scene of Pocket Store powered by the UTUX System, giving players an early experience of authentic interaction with AI store clerks. By remembering player habits, developing distinct personalities through deeper interaction, and autonomously planning actions, AI game characters are no longer just tools that drive the storyline — they are becoming a new generation of companions who grow alongside players and co-create stories.

Gamania Group offers an early look at the 2027 future interactive scene of Pocket Store, powered by the UTUX System, at the Comic Exhibition.
UTUX System Brings AI to Life! Combining Four Core AI Technologies with User Engagement Expertise to Create a New Generation of AI Game Characters
In the past, in-game NPCs (Non-Player Characters) mostly followed fixed scripts, making it difficult to build emotional connections even after players spent significant time interacting with them. According to Research and Markets, the global AI NPC market is expected to exceed US$7.2 billion by 2030, growing at a compound annual growth rate of over 31% — a sign that AI NPCs are moving from technology demonstrations toward commercial application, reflecting the gaming industry's shift toward more real-time, personalized, and immersive interactive experiences.
Recognizing this market trend, Gamania Group is leveraging over 30 years of player insight and AI expertise to launch the “UTUX System,” creating a new generation of AI game companions that better meet player needs. The name UTUX comes from the Atayal word “Utux,” meaning “spirit,” symbolizing how the system brings AI characters to life. Through four core technologies, the UTUX System balances the creative freedom of AI generation while ensuring consistency with the game's world-setting and character design — allowing AI characters to develop an independent mind, act autonomously, and grow together with players as true companions.

Gamania Group launches the UTUX System, creating a new generation of AI game companions that better meet player needs.
UTUX System Debuts in Pocket Store — Gamania Group Builds Dual “2027 Future Interactive” and “1999 Retro” Zones at the Comic Exhibition
With Pocket Store — slated for release in 2027 — as the UTUX System's first application, Gamania Group has built dual “2027 Future Interactive × 1999 Retro” zones at the Comic Exhibition, linking a classic IP with AI technology to showcase the UTUX System's innovative applications in gaming and pan-entertainment. The “2027 Future Interactive” zone unveils Pocket Store's four AI store clerks for the first time, letting players complete challenges through real-time interaction and contextual dialogue — an early experience of AI game companions powered by the UTUX System with long-term memory, the ability to grow, and decision-making, offering a firsthand look at how traditional NPCs are evolving into a new generation of AI characters with independent personalities and emotional connection.
On the other side, the “1999 Retro” zone fully recreates Pocket Store's classic in-game setting — from familiar shelves and checkout counters to a nostalgic convenience-store atmosphere —
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Gamania Group builds dual “2027 Future Interactive × 1999 Retro” zones, linking a classic IP with AI technology to open up a new interactive experience. |
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Building a Full-Spectrum AI Solution — Gamania Group Continues to Expand Its AI Commercialization Footprint
Gamania Group is continuing to expand the real-world applications of its AI technology, and the UTUX System is more than an AI interaction technology for gaming — it is a key milestone in Gamania's pan-entertainment AI strategy. Going forward, Gamania Group will continue developing the UTUX System into a rapidly replicable, continuously expandable AI solution, rolling it out across more pan-entertainment scenarios and integrating it with its existing enterprise AI services to form a complete offering. This will drive AI capabilities from a single product toward cross-industry, cross-domain applications, moving Gamania toward becoming a full-spectrum AI solution provider as it continues to explore the opportunities and value generative AI has to offer.